As a side project to vergelimbo.com, a few months back I started greengearonline.com. Some friends and I felt there was a need for a green technology site that offered practical information for the eco-conscious, without pushing the deluge of shoddy "pseudo-green" products flooding the market. Like many people I had grown tired of visiting supposed Green Blogs and webpages looking for real and effective products and useful information, and finding little of value. I found most of these alleged Green sites to be little more than advertising sites pushing soi-disant "green products" as absurd and pointless as "organic yogurt infused yoga mats" and poorly designed, over-priced, hipster hemp clothing. The scroll function became my new ally. I scrolled and filtered the pseudo from the real.
In fact, few of these "greenitized" sites had anything to do with effecting real change or fostering new attitudes towards consumer behavior [ie: buy less, buy smart] or adopting new renewable-energy technologies such as solar, wind, and mirco-hydro. Rather, such sites excel at "propagreenda" and strive to sell the consumer un-necessary or irrelevant products cunningly presented under a guise of "green". I began to scroll and filter with this in mind...these filtered search results are what I now post on greengearonline: Real Green, All The Time.
Greengearonline.com will act as a one-stop resource for Green Technology, Eco-Conscious living and Sustainable Practices. Similar in format to Utne Reader, greengearonline will post the most interesting green news articles and information from the web as well as the print media. Updates will occur frequently and the majority of the material posted will pertain to issues of renewable energy technology, sustainability, green design and eco-awareness.
Check out greengearonline.com and let me know what you think of this new Green Reader. Leave your comments or suggestions for articles below!
5 comments:
It may not be the prettiest site in the world, but that doesn't matter when the information is everything you could ask for. I love that site.
Mr Limbo
I love the new greengear site. It is like a crash course in all things green. I have scanned thru hundreds of the articles and am amazed by the wealth of info you have offered.
Keep up your Good Work and viva la revolucion!
Seb
Dear Verge,
A few hours from now I will step on stage in Detroit, Michigan to announce my support for Senator Barack Obama. From now through Election Day, I intend to do whatever I can to make sure he is elected President of the United States.
Over the next four years, we are going to face many difficult challenges -- including bringing our troops home from Iraq, fixing our economy, and solving the climate crisis. Barack Obama is clearly the candidate best able to solve these problems and bring change to America.
This moment and this election are too important to let pass without taking action.
That's why I am asking you to join me in showing your support by making a contribution to this campaign today:
https://donate.barackobama.com/gore
Over the past 18 months, Barack Obama has united a movement. He knows change does not come from 1600 Pennsylvania Avenue or Capitol Hill. It begins when people stand up and take action.
With the help of millions of supporters like you, Barack Obama will bring the change we so desperately need in order to solve our country's most pressing problems.
If you've already contributed to this campaign, I ask that you consider making another contribution right now. If you haven't, please take the next step and own a piece of this campaign today:
https://donate.barackobama.com/gore
On the issues that matter most, Barack Obama is clearly the right choice to lead our nation.
We have a lot of work to do in the next few months to elect Barack Obama president, and it begins by making a contribution to this campaign today.
Thank you for joining me,
Al Gore
That is an awesome new site. Finally all the real green and none of the fat. The wife and I picked up our first issue of Mother Earth News the other day by coincidence. We just love it.
Mike
Hey Verge
I really like the greengear site and have tried to sign up to the rss feed but there seems to be a problem. It may be me as I'm new to bloglines.
Keep it up!
Jon
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